National Mail Order Association

Join the NMOA
 
Membership info button
FREE STUFF!
Home button

New products button
Industry contacts button
Classifieds button
Info library button
NMOA museum button
Links button

Book Store

National Mail Order Association

 DMA 2009 Response Rate Trends Report 

 

LIMITED TIME SPECIAL OFFER
FOR NMOA SUBSCRIBERS

SAVE $100.00 ONE WEEK Only!!!
Sale price effective through Friday, July 3, 2009
Use COUPON CODE: 445613

Click here to order NOW with $100 off!

Or use the BUY NOW WITH $100 OFF
link at the bottom of this page

 

Data to Benchmark Your Marketing Campaign

The DMA 2009 Response Rate Trends Report will help you develop comprehensive, results-oriented campaigns, improve your overall marketing performance, and increase your sales, leads, traffic, and fundraising.

This report is your source to the most important questions in direct marketing! Compare response rate benchmarks relevant to your specific campaigns and your specific industry. In addition, this 2009 edition includes brand new metrics on SMS, mobile, email, Web 2.0, and paid search.

This best-seller is your source to the most important questions in direct marketing! Compare response rate benchmarks relevant to your specific campaigns and your specific industry. It will help you develop comprehensive, results-oriented campaigns, improve your overall marketing performance, and increase your sales, leads, traffic, and fundraising. Compare response rate benchmarks specific to your campaign with:

  • 6 media applications
  • 2 different campaign objectives- direct order and lead generation
  • Breakdown by 13 industries
Find out how your campaign response stacks up for five media applications, including:
  • Direct Mail
  • Catalog
  • Inserts
  • Telephone
  • Email
What's New?
  • For the first time ever, this edition includes new metrics on SMS, mobile, email, Web 2.0, and paid search.
  • Content on attitudes towards New Media, including: Social networking, podcasts, blogs, RSS feeds, wikis, online video, and much more
  • Easy-to-read email data, grouped by: Open rates, click-through rates, conversion rates, bounce-back rates
  • Plus, you will be able to examine the average direct marketing budget allocations by channel, as well as budget allocations changes.
Get definitive answers to the most important question in direct marketing today!

Order online now!

We accept Visa, MasterCard, American Express, and Discover credit cards as well as PayPal.

BUY NOW WITH $100 OFF

Note: The DMA 2009 Response Rate Trends Report is available in electronic format. You will receive an email with link to download the report within 24 hours of ordering. Orders placed after 12:00 p.m. CT will be received the next business day.

EXTRA SPECIAL only from the NMOA
With your order, you will receive a one-year subscription to Direct Marketing Digest, regular subscription price $99.00yours free!

Back to Bookstore

 

Top of page

National Mail Order Association, LLC
2807 Polk St. NE Minneapolis MN 55418-2954 USA
Tel: 612-788-1673

Office Hours: Monday-Friday, 9:00am to 5:00pm Central Time

General Information: info@nmoa.org
For specific inquiries, please see our contact page

Direct Marketing News